Agricultural and Food Science - Selaus tekijän mukaan "Rickertsen, Kyrre"

    • Fluid milk consumption and demand response to advertising for non-alcoholic beverages 

      Rickertsen, Kyrre; Gustavsen, Geir Wæhler
      Agricultural and Food Science in Finland : 1 (MTT Agrifood Research FinlandThe Scientific Agricultural Society of Finland, 2002)
      Norwegian fluid milk consumption has declined steadily over the last twenty years, despite the dairy industry spending increasing amounts of money on advertising. Using a two-stage model, we investigate whether advertising ...